The Funnel platform for SaaS
Use SaaSFunnels on your website and inside your product. Capture leads, turn visitors into customers, onboard users, drive upgrades, prevent churn, recover payments, and generate referrals.
Gated feature reached
Upgrade confirmedAcquireDemo requestPricing page revisited
Demo bookedConvertSignup completionSignup started
Account createdActivateFirst-value onboardingSetup incomplete
First workflow liveRetainCancellation saveCancellation opened
Customer retainedAdvocateReferral requestMilestone reached
Referral submittedWebsite · App · Stripe
Capture more leads on your site, grow revenue inside your product, and keep subscriptions active longer.
northstar.app / pricingPlans
Your use caseYour teamYour walkthrough
Acquire
Convert more of your existing website traffic into leads and demo requests.
Activate
Convert more signups into active users and more active users into paying customers.
Conditional routing
Conditional routes for every workflowGrow
Increase revenue per account with upgrades tied to usage and premium features.
It’s too expensive
Missing a featureNot using it enoughKeep your workflows and team access.
Your regular price resumes after 3 months.
Save
Keep more subscribers and protect MRR with relevant discounts, plan changes, and alternatives to cancellation.
Conditional steps · Saved progress · Follow-up
Reduce drop-off when people need another option, more time, or a teammate’s approval.
Accepted
Declined
Saved
More automation capacityAdvanced workflowsCustom reports and deeper insights
for your Pro workflows.
Save for later
SAVED · STEP 2
Pro activeContinue reviewing this add-on.
More automation capacity on your current plan.
Skip the full Pro upgrade.
Targeting + Smart Signals
Improve conversion by using website activity, product usage, and subscription data to time each Funnel.
Trial conversion
SMART SIGNALS
Find accounts ready to convert, upgrade, or at risk of cancelling—with a recommended next step.
Activation completedNo paid subscriptionRecommended: Launch a trial-conversion Funnel
Funnel Studio
Launch and test new conversion ideas without rebuilding your product for every experiment.
FunnelsTrial to ProDraft
Saved locally
Publish
northstar.app / billing
Trial ends in3d 04h$49$34.30/ month
Add elementRESULTS
Put more effort behind the Funnels that create leads and recurring revenue.
Compare conversions across your Funnels.Measure new, expansion, and saved MRR.
30 days 
| Funnel | Clicks / CTR | Conversions | MRR impact |
|---|---|---|---|
| Trial to ProPublished | 44131.3% CTR | 282.0% conversion | $5.6KNew |
| Feature-gate upsellPublished | 6756.8% CTR | 1311.0% conversion | $3KExpansion |
| Cancellation savePublished | 17227.3% CTR | 121.9% conversion | $3.7KSaved |
1<FunnelInlinePlacement2 placementKey="billing.upgrade"3 checkOnMount4/>
Stripe
Pro$49 / month
northstar.app / billingStarter plan Current
BUILT FOR YOUR STACK
Add conversion and retention paths without rebuilding your app or moving billing out of Stripe.
JavaScript React Server events
See the developer setupA few things worth knowing before you build your first Funnel.
Yes. Capture leads on your website, then guide signups, upgrades, and retention inside your app. Funnels can appear inline, in modals, or in drawers.
Connect your website or app, identify your users and accounts, and send the events you want Funnels to respond to.
No. Stripe continues to manage your products, prices, subscriptions, and payments. SaaSFunnels connects your offers and flows to that billing context.
Yes. Set when to retry, how often to follow up, and when the Funnel should stop.
No. Start with rules based on events, plans, roles, or usage.
Try SaaSFunnels for 14 days. No credit card required.
Find the drop-off hurting growth most, build a Funnel for it, and measure the result.
